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Consider holding an open house as a great way to market your business

  • May 2008
  • Number of views: 3428
  • Article rating: 3.5

Andy Butz
Electric Motor Technologies
Cincinnati, Ohio
Marketing & Industry Awareness Committee Member

Looking for a good way to market your business? A great idea is to hold an Open House. An Open House is de­fined in the dictionary as a social event in which hospitality is extended to all. It is meant to be a fun-filled event. And it can be a great way to market your business to existing customers as well as new prospects. 

In the EASA Marketing Manual, there are step-by-step instructions on how to prepare and host an Open House. Our company followed these steps when we hosted a very successful one last fall. 

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