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Fourteen Free Marketing Tools We LOVE

  • July 2022
  • Number of views: 2717
  • Article rating: No rating

Crystal Bristow
Jenkins Electric Co. Charlotte
and
Kelley Fujino
Lubbock Electric Co.
Members of EASA's Marketing & Industry Awareness Committee

Marketing programs are essential to winning new business and increasing revenue from existing customers. However, two major barriers often stand in the way: limited budget and lack of specialized knowledge. We feel the crunch too. Fortunately, you don’t have to be a skillful graphic designer or expert online advertiser to improve your company’s marketing strategy. Many times, you don’t have to pay a dime either. Below are our favorite tools that we use every day in developing marketing programs, and they’re all FREE or have free versions.

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Getting The Most From Your Electric Motors

Getting The Most From Your Electric Motors - coverThis 40-page booklet provides great advice for obtaining the longest, most efficient and cost-effective operation from general and definite purpose electric motors.

This booklet covers topics such as:

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LEARN MORE AND DOWNLOAD MÁS INFORMACIÓN Y DESCARGAR BUY PRINTED COPIES

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EASA/AEMT Rewind Study

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The Effect of Repair/Rewinding on Premium Efficiency/IE3 Motors
Tests prove Premium Efficiency/IE3 Motors can be rewound without degrading efficiency.

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ANSI/EASA AR100-2020

ANSI/EASA AR100-2015 cover

Recommended Practice for the Repair of Rotating Electrical Apparatus
This is a must-have guide to the repair of rotating electrical machines. Its purpose is to establish recommended practices in each step of the rotating electrical apparatus rewinding and rebuilding processes.

DOWNLOAD - ENGLISH

DESCARGAR - ESPAÑOL

EASA Technical Manual

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Revised May 2024
The EASA Technical Manual is the association's definitive and most complete publication. It's available FREE to members in an online format. Members can also download PDFs of the entire manual or individual sections.

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